A client platform for an AI-native growth marketing agency
I co-founded Rhea Agentic and designed and built its client and team platform end to end.
- Client
- Rhea Agentic
- Role
- Co-founder and Technical Director
- Year
- 2026
- Services
- Product strategy, UX and UI design, front end, back end, integrations and AI workflows
Challenge
We needed a platform that could serve the needs of both our clients and our internal team. Existing tools like Airtable and off-the-shelf dashboards lacked the depth, flexibility and built-in intelligence required to support how we work. Rather than compromise, we decided to build our own platform from the ground up.
Approach
I led the technology function, taking ownership of the platform from concept to delivery. This included product strategy, UX, front-end and back-end development, third-party integrations and AI agent workflows, with human oversight built into every decision and action that reaches a client.
Outcome
The platform is now an integral part of the day-to-day operations of both our clients and internal team. It provides a centralised, reliable place to monitor paid marketing performance across Google, Meta and TikTok, while integrating directly with clients' Shopify stores to bring their key marketing and e-commerce data together in one place.